The Necessity of Being Aware:
It’s no secret that e-commerce is becoming increasingly popular. It has genuinely matured, and the company has grown beyond the grasp of even the most powerful corporations. Many of the country’s most well-known stores are now also well-known internet retailers. From apparel to prescriptions and supplements, technology to home furnishings, almost everything conceivable may be ordered online and delivered to a customer’s house.
A wide range of e-commerce businesses have sprouted up, and some of the country’s top-ranked online retailers either don’t have a physical location or have online sales that far surpass their physical storefronts. There will undoubtedly be some well-known names on the list.
It’s no surprise that the United States is the world’s e-commerce leader, given the widespread success of numerous American e-commerce companies. This is primarily due to the early adoption of e-commerce as a means for brands and merchants to sell their goods to the United States’ broad, geographically scattered population.
In 2018, total e-commerce sales on marketplaces in the United States were $473 billion, with $526 billion expected the following year. In the first quarter of 2018, e-commerce accounted for 9.3 percent of total sales, according to the US Census Bureau.
A majority of the action takes place in marketplaces. We’ve compiled a list of markets that are either ahead of the pack or on the verge of becoming unicorns.
In this article, we look at the many forms of e-commerce and present a list of the top
e-commerce firms based on traffic in the United States.
We’ve made it…
Table of contents
- The Necessity of Being Aware:
- 1. Amazon
- 2. eBay
- 3. Rakuten
- 4. Wal-Mart
- 5. Etsy
- 6. Craigslist
- 7. Mercado Livre
- 8. Target
- 9. Home Depot
- 10. Allegro
- 11. Flipkart
- 12. Best Buy
- 13. Macy’s
- 14. Lowe’s
- 15. Wayfair
- 16. Americanas
- 18. Wish
- 19. Mercari
- 20. DMM
- 21. Magazine Luiza
- 22. ZozoTown
- 23. Over Stock
- 24. Shopping.Com
- 25. Otto
Amazon started off as an online bookshop in 1994 but has since evolved to encompass movies, technology, fashion, furniture, cuisine, toys, and jewelry. After expanding to a number of nations, including the United Kingdom, Amazon has established itself as the unchallenged worldwide leader in e-commerce, with the largest sales and revenues. It grows into brick-and-mortar retail, as well as publishing, electronics, cloud computing, video streaming, and a range of other businesses, with the acquisition of Whole Foods Market. Amazon operates marketplaces in 15 different countries. It also runs a marketplace for businesses.
eBay is a pioneer in e-commerce, allowing consumers and businesses to sell directly via its online auction platform. Since its founding in 1995, eBay has expanded to over 20 countries, allowing the sale of everything from cars and trucks to electronics and fashion, home and garden to sports and toys, as well as commercial and industrial items.
eBay also consistently ranks as one of the biggest U.S. online companies based on market cap, which was over 31 billion U.S. dollars as of December 2016.
In terms of sales, Rakuten Ichiba is the largest B2B2C e-commerce platform in Japan and one of the largest in the world.
Rakuten is Japanese e-commerce and online retail firm based in Tokyo and founded in 1997 by Japanese businessman Hiroshi Mikitani.
Rakuten Marketing was renamed Rakuten Advertising in February 2020. During the same month, Rakuten also sold all of its Pinterest shares, which were valued at US$1.4 billion.
Wal-Mart is the world’s largest retail company, with hypermarkets, department shops, and grocery stores. In the United States, it is the market leader, and it has subsidiaries in Canada, Mexico, and a number of other countries. Food, technology, fashion, and pharmaceutical items, as well as home goods and car components, are all available on the company’s website.
Wal-Mart began accepting third-party internet retailers in 2016, allowing them to advertise for free. According to research, Wal-Mart sold 50 million first- and third-party products in 2017, and its seller base is continually growing.
Clients may shop for electronics, baby items, fashion, medicine, and auto parts online at Wal-Mart, making it an enticing platform for customers of all sorts.
Etsy is an online marketplace based in the United States that specializes in the selling of one-of-a-kind factory-made items as well as handmade or antique items. Individuals and companies may sell a wide range of things on Etsy’s e-commerce site, including art, fashion and accessories, food, bath and cosmetic products, toys, and a number of other unique items. Etsy, which was created in 2006, is now the world’s 19th largest marketplace, which is impressive given its niche. The most popular category among platform users is fashion.
Craigslist, which was launched in 1995 and only serves the United States, is the world’s largest classifieds site. Jobs, housing, goods for sale, items desired, services for sale, services wanted, gigs, resumes, and conversations are just a few of the categories of Craigslist where users may purchase and sell. Craigslist features an unusual mix of top categories, ranging from the expected, such as
news and media, and electronics and technology, to the dubious, such as adult services and credit lending, with a wide range of commodities and services offered.
7. Mercado Livre
The largest online shopping and sales platform in Brazil, as well as a Latin American marketplace, has been founded by Mercado Libre Argentinian e-commerce and electronic payment company. Buyers and sellers get together to share information and perform electronic transactions. Vehicles, homes, and services can all be posted in a dedicated section of the online classified advertisements.
Target is the second-largest department store in the United States, after Wal-Mart. It has over 1800 shops around the country and has a strong e-commerce network that allows customers to access the full range of target products and services both online and in-store.
Target is a consumer goods retailer that offers everything from fashion to home décor, food, electronics, hygiene items, and much more. It has a large presence in the fashion and clothing, as well as the home and garden industries. Thanks to the Target RedCard, Target is becoming a major participant in banking and finance.
9. Home Depot
Home Depot is the largest home improvement supply retailer in the United States, with locations across the country as well as in Canada and Mexico, as well as an e-commerce store in each of these countries. It is now the world’s second-largest home and garden e-commerce site.
Home Depot is the go-to site for home improvement supplies in the United States, offering products such as new appliances, bathroom and kitchen remodeling items, patio furniture, power tools, bbq grills, carpeting, lumber, concrete, lighting, ceiling fans, construction products, and related services.
Allegro is an online trading platform that allows you to do business. In Poland, it is quite popular. To begin with, it allows people to sell their own items to one another. Because of the Internet’s enormous accessibility, the service soon acquired traction among collectors and, over time, professional merchants.
Aside from auctions, an object can also be listed for sale at a fixed price. It’s also possible to combine bidding with Buy Now.
Is an Indian e-commerce company founded by Sachin and Binny Bansal in 2007? Before extending out into other product categories, the firm focused on book sales. The service’s primary competitors are Amazon’s Indian affiliate and homegrown rival Snap deal. In the garment sector, Flipkart has a significant advantage (a position that was bolstered by its acquisition of Myntra)
12. Best Buy
Another American company with a long history stretching back to the 1960s is Best Buy. Best Buy began as a consumer electronics retailer and has now grown to include locations in the United States, Canada, and Mexico.
Best Buy today has a wide range of things to offer its customers, including electronics, appliances, furniture, fitness, travel, baby products, and much more. Despite their broad product line, they are best known as a consumer electronics company, ranking third in the world in computer electronics and technology e-commerce.
Macy’s is a worldwide fashion juggernaut that started as a brick-and-mortar shop in the 1990s and has since expanded to become a global brand with locations in many countries and an e-commerce site that ranks top in the world for fashion and clothing.
Accessories, shoes, beauty goods, cosmetics, women’s, men’s, and children’s clothes, as well as home and décor items, are all available on Macy’s e-commerce site. They’ve also launched their own credit card, marking the first step into the financial services market for the internet shop.
The Web store of the world’s second-largest DIY hypermarket chain. At the time, its primary competitor is Home Depot. The network comprises 2,000 permanent sites in the United States and Canada. This e-commerce platform allows us to purchase construction supplies, home and garden decor, furniture, and tools.
Lucius Smith Lowe (1879–1940) built the first Lowe’s store, North Wilkesboro Hardware, in North Wilkesboro, North Carolina, in 1921. After Lowe’s death in 1940, his daughter Ruth Buchan inherited the business, which she sold to her brother James Lowe the same year. In 1943, James partnered with his brother-in-law Carl Buchan.
Wayfair uses technology and creativity to help customers find precisely what they want from over 18 million items in home furnishings, décor, DIY, household goods, and other categories. In order to grow its online business, Wayfair has constructed offices and warehouses around the United States, as well as expanding its operations to Canada, Germany, Ireland, and the United Kingdom.
Wayfair has a dozen distribution centers spread across Europe and North America, with a combined warehouse size of over 12 million square feet. As of 2019, the firm provides 14 million goods from 11,000 different global vendors. Wayfair employs roughly 2,300 engineers and data scientists, as well as 3,000 customer service workers, in Boston, Berlin, Ireland, and other US locations. The company plans to spend more than $1 billion on marketing and advertising in 2019.
The internet presence of the Lojas Americanas retail business. Convenience shops, supermarkets, and hypermarkets are the three types of stores offered by the company, all of which are associated with local retailers. Consumer electronics and media, home appliances and furniture, cosmetics, and toys are all available for purchase. The internet platform is Brazil’s most popular e-commerce site
Costco’s main membership warehouse competitors in the United States are Sam’s Club and BJ’s Wholesale Club. Costco employs 254,000 full- and part-time employees worldwide. In 2016, Costco had 86.7 million members. In 2017, there were 90.3 million members, compared to 94.3 million in 2018. In 2019, Costco has 98.5 million members. By 2020, Costco will have 105.5 million members.
Costco was the first company to go from $0 to $3 billion in revenues in less than six years. In the fiscal year that concluded on August 31, 2012, the company’s sales totaled $97.062 billion, with a $1.709 billion net profit. As of 2019, Costco is rated #14 on the Fortune 500 list of the largest US companies by total revenue.
Wish is an unusual addition to the list since, unlike many of the other brands mentioned, it is primarily a mobile marketplace through which small businesses and manufacturers may sell directly to customers. The Wish marketplace’s four main categories are electronics, family, beauty, and home décor.
Wish, which launched in 2010, has swiftly gone to the top of the market, dominating industries such as computer electronics and technology, adult items, video games, consoles, and accessories.
Mercari is a smartphone-based marketplace where users may buy and sell both their own items and those of well-known companies. The objects on display include fashion, toys, athletic goods, and technology. The app’s popularity has been aided by features such as the live e-commerce channel and the Mercari Now service, which allows users to get cash for their items immediately.
As a consequence of its success in Japan, Mercari expanded its operations to the United States in 2014 and the United Kingdom in 2016.
DMM.com is an e-commerce platform and online store. DMM.com’s three main business areas are online shopping, rental services, and video on demand. The website leases out anything from CDs and DVDs to clothing and household items. E-books, games, and movies, as well as digital material, are available for purchase at the shop. Another of the company’s mainstays is video-on-demand, which offers a large choice of anime, movies, dramas, and other online streaming options.
21. Magazine Luiza
Magazine Luiza, a Brazilian firm founded in 1957, has grown its online business to cover a wide range of items such as furniture, computers, multimedia equipment, and consumer electronics. They were created during a tough time and have served their consumers wonderfully. They’ve put in a lot of effort, and it’s finally ready for the rest of the world to see.
In August 2020, the business purchased Hubsales, a website that sells items directly to customers, Caltech, a gadget review website, and In Loco Media, an advertising company that exploits mobile phone location tracking data.
To counteract institutional racism, which usually marginalizes Black Brazilians, it was announced in November 2020 that the training program will exclusively admit Black Brazilians.
Yusaku Maezawa is a multibillionaire Japanese entrepreneur and art collector. In 1998, he founded Start Today, and in 2004, he founded Zozotown, Japan’s largest online fashion shop. In 2018, Maezawa created ZOZO, a custom-fit garment company, as well as the ZOZOSUIT, a piece of at-home measuring equipment.
A portal devoted solely to the worlds of fashion and footwear. ZozoTown began as a mail-order firm in 2004 and has since grown to become Japan’s largest fashion-specific internet retailer. It carries a diverse selection of national and international brands.
23. Over Stock
Overstock.com, Inc. is a furniture-focused American internet retailer situated in Midvale, Utah, near Salt Lake City. Patrick M. Byrne founded Overstock.com in 1999. Initially, the firm primarily sold overstock and returned items on an online e-commerce marketplace, selling the inventory of at least 18 dot-com failures for a fraction of their wholesale rates.
The firm continues to offer closeout products such as home décor, furniture, bedding, and a range of other items, as well as new merchandise, however, it also sells new merchandise.
The original business model for Shopping.com, which was founded in Israel in 1998 by Dr. Nahum Sharfman and Amir Ashkenazi, was to create a downloadable client that would track price changes for products the user wanted to buy over time and alert the user when the price reached a predetermined level, hence the site’s original name.
The original concept quickly evolved from a downloaded client to a fully web-based service, which the firm has maintained ever since.
Otto GmbH & Co KG (doing business as Otto Group, stylized as otto group, and formerly Otto Versand) is a German mail-order company and one of the world’s largest e-commerce enterprises. It is situated in Hamburg and has offices in over twenty countries. Otto is an investor in a retail e-commerce corporation that also provides e-commerce services. Otto has expanded his business to include real estate and financial services. In June 2013, Otto achieved a full takeover of the firm, making him the sole stakeholder.
On its e-commerce site, the firm sells a variety of things, including sports equipment, electronics, furniture, home appliances, as well as apparel. Since its inception in 1955, the internet business has evolved to become a prominent player in German and European e-commerce.
Every store now has its own e-commerce site, no matter how little. It’s a low-cost sales strategy since it allows the store to reach out to a larger spectrum of customers, including those from foreign nations. Customers benefit immensely from internet shopping, which is now almost the norm.